BrandCrowd Blog

BrandCrowd Blog

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With the dawning of the age of contest sites and crowdsourcing in the graphic design industry a concern over plagiarism has grown as a result of the speed at which ideas get around.But before we go casting stones, we should understand what constitutes plagiarism and what doesn’t. Within the community at Brandstack, we’ve addressed this issue before and we’ve found the best way to explain what it is to make the distinction between concept and execution.There is nothing wrong with doing a logo which has a dog in it when…

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I had breakfast with an entrepreneur friend yesterday morning. We met to discuss his web platform and to brainstorm about how to best articulate and market his personal and professional narrative.As we were leaving, he said something like “Thanks again for looking at my stuff. I really appreciate the feedback. That’s one of the things about being a sole practitioner — you don’t always have a sounding board at the ready.”He’s exactly right, and smart to seek out constructive criticism.Entrepreneurs, particularly in start-up mode, need additional perspectives, informed opinions and…

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OK, guys, it’s time for us to have that talk. Yes, that talk. You see, when a (wo)man really loves a logo, something special happens. Sometimes it’s pure and natural. Sometimes it’s sordid and delicious. But more often than not, it’s creation of a connection. The connection of ownership. We know this is a touchy subject when we start getting into intellectual properties and infringement of said properties so please bear with us here.If you don’t feel like reading a lot of specifics, here’s the basic breakdown:*Report possible copyright violations…

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Let’s talk about fonts in logo designs. Hey, wait! Where are you going? This is important stuff and it applies to everyone. Just look at NBC’s case of font copyright infringement. They allegedly made the mistake of only purchasing one license, transferring those fonts to multiple computers and then using them for their commercial marketing materials for their fall TV lineup. No one is immune to these restrictions.It’s OK if you have no idea what’s right or wrong when it comes to the authorized use of fonts in logos and…

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Kevin McConnell, Adjunct Associate Director of Trinity University’s Center for Entrepreneurship in San Antonio, Texas, was kind enough to share with us a thought-provoking piece about something that happened to him when he was in school. Why is this relevant to Brandstack? Read on and you’ll see:In grad school, I lived in a tiny efficiency with no washer/dryer hook-up. So I’d take my dirty laundry to a wash-n-fold down the street. They would do it for me, even putting my nicer clothes on hangers. It saved me hours of sorting,…

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